Wednesday, 31 July 2019

How to Marie Kondo Your Website

9 Website Redesign & Refresh Tips
You've probably heard of Marie Kondo by now: she sparked a whole movement of decluttering, and has a Netflix show called "Tidying Up With Marie Kondo."
Also known as the KonMari method, her focus is on organizing your home by getting rid of items that do not "spark joy."
While her method applies more to dresser drawers and workspaces, there's no reason why you can't Marie Kondo your website! Just like your home and office, your site needs to be cleaned from time to time.
Here are 9 website redesign and refresh tips to help you get the most out of the experience:
Do a content audit
You can't see where you're going if you don't know where you've been, right? A content audit is about taking inventory of all the content on your site so that you can see what's relevant and what's not.
If you've got blog posts that are years old, it's time to decide if there's value in repurposing them with up-to-date content, or taking them down. We're doing this right now as we prepare to revamp our website. Many of our very old articles are either being trashed or repurposed for future, more up-to-date articles.
Be careful not to kill a blog post that's driving a huge chunk of your traffic, but don't hold on to every article if the info is no longer relevant or your target audience has changed.
Also, if you have products or services available online, make sure the description and pricing for each is current.
Revisit your content strategy
While you're doing your content audit, explore your analytics to see what content people are spending time on and what content is performing poorly.
Once you have a clear picture of your best-performing articles, blogs and videos, you can work on creating fresh and engaging content and/or repurpose the right stuff.
It can be helpful to create a content calendar that breaks down weeks or months by theme.
Let's use marketing for health coaches as an example. In January, you might want to focus on healthy eating, breaking bad habits and fun workouts to tie in with New Year's resolutions.
In June, you could focus on water-based workouts, refreshing summer meals and the importance of sunscreen. Brainstorm a list of ideas and go from there!
Make sure your pages look good on mobile
You should be keeping mobile in mind every time you create a new piece of content, and now's the time to take an even closer look.
Too many business owners put all their energy into website redesign, neglecting this critical part of the user experience. Or, some business owners feel their audience doesn't use mobile to access their site.
This is a poor assumption that can have huge ramifications. Many people are browsing your website, reading your eNewsletter and checking out your blog on their smartphones. If in doubt, check your Google Analytics that will tell you how much website traffic comes from mobile phones.
Ensure web pages are easy to follow, buttons are big enough to click on and no content is lost when you're looking at it on a smartphone.
Check for broken links
This is another great way to dust off your website. Broken links not only annoy and potentially drive away visitors (often sending them right to your competition), but they're also bad for your search engine rankings.
There are various tools that let you scour your site for broken links, so use them.
Update your About Us page if needed
Do you have bios from employees who left six months ago? Has your company received new awards or accolades?
If a potential client lands on your site and sees outdated info, they're going to think twice about buying from you, so keep your About Us page fresh and polished.
Ensure your software and plug-ins are up to date
This is essential not only to tidiness, but to website security.
You may be tempted to ignore those messages telling you to update to the latest version, but they're essential to prevent security vulnerabilities and keep your site at optimal speed and functionality.
This is especially crucial if you have access to visitors' information such as credit card numbers and email addresses.
Consider a site refresh
Maybe your business has evolved and you want to rebrand your logo. Or, maybe you're seeing photos from two years ago on your "What's New" page!
Let's use the example of a health and wellness website design. If a health coach originally worked with millennials with limited budgets but now targets pregnant and breastfeeding women for meal and exercise planning, he or she would need to add brand messaging, photos and content that appear to the new target audience.
Small changes can make a big difference, but make sure you're rebranding for the right reasons if you're thinking about updating a key part of your brand identity. Here's one of my blog articles that might help: The Right Reasons for Rebranding Your Business Logo.
Check for clear calls to action
You need to show visitors what to do, or else what they'll probably do is leave. Now's the time to fix clunky CTAs that aren't working (look at your stats for insight) or find pages where they're missing.
Here are some things to keep in mind when you're optimizing your CTAs:
Use actionable text that draws in your visitor (think "Download the eBook" not "Click here").
Make CTA a main focus. If you have lots of links, images and copy competing for attention, your call to action could get lost.
Create urgency with words like "today" and "now."
Experiment with the first person. According to a study by Unbounce, changing button text from the second person ("Start your free trial") to the first person ("Start my free trial") resulted in a 90% increase in clicks.
Strong CTA for coaching website
Speed up your site
Do some pages on your website take a long time to load?
According to MatchMetrics, 14% of your audience will start shopping at another site if your page loads are slow, and 23% will simply stop the shopping experience or walk away from the computer.
Take a long look at your hosting provider, image sizes and videos and installed plugins to start to get to the root of what's causing your lagging responsiveness.
Whether you're just freshening up your online presence or need to do a complete website redesign, get professional help if needed.
Imagine having the time and energy to be creative, network, build strong business relationships and do what you love to do while an experienced, skilled and passionate "all-in-one" boutique firm relieves you of the burden of having to know how to do it all yourself.

Susan Friesen offering 10 Critical Questions You Must Ask to Get Maximum ResultsSusan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having the lack of knowledge, skill and support needed to create their online business presence.
As a result of working with Susan and her team, clients feel confident and relieved knowing their online marketing is in trustworthy and caring hands so they can focus on building their business with peace of mind at having a perfect support system in place to guide them every step of the way.
Visit http://www.ultimatewebsiteguide.ca and download your FREE "Ultimate Guide to Improving Your Website's Profitability - 10 Critical Questions You Must Ask to Get Maximum Results"



Article Source: http://EzineArticles.com/10140090

https://ezinearticles.com/?How-to-Marie-Kondo-Your-Website&id=10140090

Monday, 29 July 2019

Long-Tail Keywords and How to Find Them

All professional online marketers know how important it is to use long-tail keywords. This is because they know that if you want to make money online, you need to target online buyers, not surfers. And now with over 70% of organic searches using long-tail keywords, it's more important than ever to make sure you're using the right ones.
You see, long-tail keywords are much more specific and therefore are more targeted to the right buyers. And that's who you want to target, buyers not searchers. And buyers are more keywords-specific about what they're looking for.
So you need to find long-tail keywords that are:
- 3+ words
- low competition
- low search
This means that you need three or more words that have low competition from the other advertisers and low search for you, which means not as many people are searching for that exact term.
This will give you a more targeted audience, and with less competition it will help you to get your search results on the first page Google.
As an example, if you want to target buyers for the word "Shoes" this word has an extremely high search for volume.
"Converse shoes" has a medium volume.
"Women's converse shoes" has a low volume.
"Women's white converse shoes" is most targeted to buyers looking for this specific product.
It also connects with the right customers who are closer to the point of purchase.
And thanks to Siri and voice home Hubs, more people are searching for long-tail keywords. But the question is, how do you find long-tail keywords?
One quick and easy way is to look at competing websites for the product you're selling and see what keywords they're using. You can do this by right-clicking on a blank part of their webpage and from the dropdown box that appears on your computer, choose "show page source" and then use the search box in the window that opens, to search for the word "keywords." Or if you're good at keyword research, you should be able to read their on-page content and pick out the keywords and key phrases that they're targeting as well as the relevant words in their content, so that you can hone in on their specificity.
Or use long-tail keyword software for better and quicker results every time. Some people are loathed to buy software to help them in their online business, but it all depends on how often you need to use it or how serious you are about your business.
Either way, you need to find the correct long-tail keywords for your own online marketing to attract buyers who are close to the point of purchase so that they buy from you and not from one of your competitors.

Marketing online with articles is free and easy to do and can be extremely profitable if you use the right long-tail keywords. But many beginners don't do it correctly and wonder why they don't make money online. Discover 'How to Avoid the Horrible Mistake Most Article Marketers Make With Long-Tail Keywords' to make sure you don't make the same mistake too. https://www.articlemarketingsoldiers.com/2019/06/how-to-avoid-horrible-mistake-most.html



Article Source: http://EzineArticles.com/10134414

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Sunday, 28 July 2019

6 BEST Digital Marketing Tools to Grow Your Business Online

Competitive Positioning for Nonprofits

How to Create a Brand Positioning Statement
It's an important question every organization must ask themselves: what sets you apart from the competition?
Notice I said "organization." Don't think that just because you're part of a nonprofit that you don't need to put time and effort into branding! Nonprofits need to be aware of the link between a brand's strategic value and its organizational impact.
Here are a few things that can happen if you don't put the time and effort into creating this simple yet powerful statement:
* You'll probably be confused with similar organizations.
* Your messaging will be all over the place.
* Potential donors won't trust you.
It's true that big charities have the benefit of a marketing team: the Bill & Melinda Gates Foundation has a director of global brand and innovation, while UNICEF has a chief of brand-building.
Fortunately, even if it's just you, it's not overly difficult to come up with a positioning statement that will set you apart from your charitable competition. That is, if you're willing to do some research and deep thinking before you start typing.
What Is Brand Positioning?
First, let's cover the definition of brand positioning. It's the art of matching your marketing message with the beliefs, feelings and desires of your ideal customer.
You do that effectively by making yourself "visible" as the kind of organization an individual would be attracted to.
However, this statement isn't customer-facing like your tagline is. Think of it as an internal statement that supports ideas before you develop specific marketing messaging.
It's also important to remember nonprofit brand positioning is a bit different than for-profit branding. Here's why statements are different for a charity vs. for a for-profit business: you want people to donate to your cause, but you're not focused on messaging around the lowest prices like Walmart is, or on the biggest showroom selection like Ikea is.
Competitive positioning for nonprofits is more focused on the "why": what is your mission? Your product is the good you're doing.
For example, UNICEF's "why" is "to protect the rights of every child."
UNICEF isn't focused on undercutting their competition or saying they're the best charity out there. (Also, some charities wish to collaborate and support others in their efforts, not necessarily compete against them.)
How to Create a Non-For-Profit Positioning Statement
Now that we've clarified the difference, let's look at how to create your nonprofit positioning statement:
Define your unique selling proposition (USP).
It's great that there are so many nonprofits supporting various causes, but this means that people are faced with an overwhelming number to choose from. You want them to pick yours.
While you're not selling a product, you are selling a commitment-whether that's to provide clean water to villages or save turtles from extinction. Your USP is something unique that you have to offer.
Like a small business owner does competitive research before defining his or her brand, you need to do the same for your charitable organization. Conduct some research on similar charities and find out:
* Who's their audience?
* How are they positioning their brand?
* What are they doing well?
* What are they doing poorly?
Here's one of the ways that charity:water sets themselves apart from other similar nonprofits. They don't focus solely on the fact that they provide clean drinking water to underdeveloped countries. They highlight that they prove every project "with GPS coordinates and remote sensors to ensure water is always flowing."
Don't be afraid to be bold.
Think of creative ways to encourage potential donors to give to your cause. A website with a few lackluster paragraphs and a donate button isn't going to cut it. Neither is a bunch of copy that has the same messaging as similar charities.
Traditionally, nonprofits have focused on safe, neutral messaging; that's changed now. Just look at F**k Cancer, a health organization working for early detection and prevention of cancer worldwide!
While you don't need to use expletives in your nonprofit brand positioning statement, tagline, logo or other materials, think outside "we do good" messaging and be a bit edgy.
Tell your full story.
Don't make potential donors try and figure out why they should support your initiative. Spend some time thinking deeply about your nonprofit positioning statement as it relates to your story.
Did a family member deal with the disease you're raising funds to eradicate? Make it personal. Did you become passionate about animal rights when you adopted a pet from a shelter? Consider that angle.
Take a look at your About Us page for inspiration. Here's a local dog rescue's story that is part of everything they do.
Create a narrative around your brand rather than only focusing on what you do. It's especially important for charities to do this well, as many people are naturally suspicious of people asking for money.
Share the knowledge.
It's one thing to come up with great nonprofit positioning, but getting everyone on board is essential. Ideally, your team should be involved in developing your brand positioning strategy.
At the very least, they need to understand why it's there and how to use it. Everyone who's a part of your organization is a brand ambassador, so give them the tools they need to spread the word to potential donors, family, friends, the grocery store clerk...
Once you've created your nonprofit positioning statement, don't just forget it in the depths of a desk drawer or in a file folder on your PC. Refer to if often: when you're writing website copy, developing logo designs and reviewing materials someone else has created.
By using it to influence everything you create, you'll have a consistent message across all of your marketing collateral, leading to increased awareness, trust and donations.

Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having the lack of knowledge, skill and support needed to create their online business presence.
As a result of working with Susan and her team, clients feel confident and relieved knowing their online marketing is in trustworthy and caring hands so they can focus on building their business with peace of mind at having a perfect support system in place to guide them every step of the way.
Visit http://www.ultimatewebsiteguide.ca and download your FREE "Ultimate Guide to Improving Your Website's Profitability - 10 Critical Questions You Must Ask to Get Maximum Results".



Article Source: http://EzineArticles.com/10153233

https://ezinearticles.com/?Competitive-Positioning-for-Nonprofits&id=10153233

Saturday, 27 July 2019

Best Online Business To Start In 2019 For Beginners (Low Startup Cost)

Importance of Implementing eBook Conversion Services

In contemporary times, people who are fond of reading books are making a switchover to the use of eBooks. They do not fall short of saying a word or two of praise related to the user ease and plethora of benefits, which it has in its offering. However, it does not mean that conventional hardcopy of books has lost their charisma. However, to keep pace with technological breakthroughs it is imperative to familiarize with eBook conversion services.
Nowadays you will find several eBook conversion companies. You need to keep in mind that the nature of the offered service will vary from one company to another. Generally, a professional eBook conversion service deals with the conversion of a manuscript into a PDF format that can be electronically reproduced.
A service concerned with book to eBook conversion may incorporate ancillary services like distribution and marketing. These days you can get eBooks in a variety of formats that include Mobi to ePub. Hence, when you are searching for one of the best ePub Kindle eBook conversion services it makes sense to opt for a vendor who can help you to reproduce a manuscript in multiple formats. On the outlook, this facility may not be very appealing. However, if you want to make your eBook acceptable to a wider market segment then catering to the varied preferences of readers will prove to be invaluable. Thus, the best eBook conversion companies will be up to the task when it comes to appeasing the custom requirements of a broader reader segment. It will enhance the sales potential of your eBook.
So what makes a book or publication successful?
Well, apart from the content, the marketing strategy plays an important role in the success story. The mannerism in which you reach out to your target audience is crucial. It is a rationale that single handily justifies the conversion of the physical book to eBook. You need to understand that a service, which renders fixed layout eBook conversion,will help you in more than just converting a hardcopy into eBook. You will have in your disposition some of the best marketing services on demand.
For the successful publishers who are having a strong base of loyal readers' ePub formatting will help you to strengthen your stronghold. When you hire eBook formatting services to publish and market electronic versions of your publications then you are actually paving the way for generating a steady passive income. If you ask how then please be informed that you can earn royalty bonus lifelong.
With the help of best eBook conversion services India you are actually laying a solid foundation where millions of readers can comprehensively reach out and get hold of your material. Hence, it is not surprising that the worldwide best-sellers release their book in digital format. Thanks to the very capable eBook conversion services in the USA that can help publishers to make the most of digital reading platforms.
Finally, before you choose eBook conversion services in UK it is imperative to make sure that the company can address your custom requirements. The last thing that you will want is a badly formatted eBook. So choose a company that is best in what they do.

I am a full-time content writer for reality premedia services. My key domain expertise is eBook conversion services. For more info, people can visit the company website https://www.realitypremedia.com/book-services/ebook-conversion-service. Thanks



Article Source: http://EzineArticles.com/10132077

https://ezinearticles.com/?Importance-of-Implementing-eBook-Conversion-Services&id=10132077

Friday, 26 July 2019

Canva Infographic Tutorial

How To Make Money Trading Domains

Domain trading is the buying and selling of domain names and it is a business that has been on for many years. It promises a high yield on investment but can be very risky. You can turn $25 into $450 or more within a short time and you may buy a domain name without ever selling. It is an interesting terrain to navigate. If you want make money with this business, you need to get as much information as possible so that you will be able to succeed.
One of the benefits of this business is that you only need to register or buy a domain name and not necessarily developing it or pulling traffic to it. You don't even need to put any content. Just own the domain - that's all. You may be wondering where and how to buy domains. You have two options to choose from and you can use both. The first option is to register through registrars and this is referred to as the primary market. Top registrars include GoDaddy, NameCheap, iPage, 1and1, Dynadot and so on. The price for registration varies from one registrar to another and there may be additional products added by each registrar.
The second option is to buy an already registered name and this is referred to as the secondary market. Examples of secondary markets are Sedo, GoDaddy, Flippa, Afternic, just to mention a few. Pricing at the secondary market is a bit on the high side and this is determined by so many factors like the age, category, number or words, valuation of the names and so many other factors. However, it is important for you to note that a domain is renewable every year and you have to factor this into your plan when making purchase and sale decisions.
Furthermore, choosing the right domain name is very crucial to your success in this business. You don't just go ahead to buy a name you can think of. It doesn't work like that. It's not gambling and you need to be able to identify marketable names. You can visit news sites like TheDomains, Domaining, DomainInvesting and so on, to know the latest trend in the market. It is not easy to predict a name that will sell but if you get familiar with information about the industry, you will be better positioned to make the right decision. Typically, the best names are short, easy to remember, easy to spell, easy to pronounce and so on.

Click here to read more



Article Source: http://EzineArticles.com/9977356

https://ezinearticles.com/?How-To-Make-Money-Trading-Domains&id=9977356

Thursday, 25 July 2019

Canva Tutorial: How to use Canva Tips and Tricks (2019 update)

Lie to and Patronise Folk, and You End Up With Idiots for Clients

The other day, I received yet another email with a terrible subject line. It's not the first time I've received emails like this. It's not even the first from that email address.
The subject line is intended to make me PANIC!
Like I missed out on an AMAZING DEAL!
Oh my goodness... anything but that...
The subject goes a little something like this:
"Is this email account still active?"
And then the first few sentences, with the inevitability of gravity sucking you to the soil, say something like:
"I just want to check that this email address is still valid. Because you didn't respond to the amazing offer I sent through earlier... "
Urgh.
No.
Please, stop.
One of these days, I'll reply with something worthy of emails this dumb - something like:
"Have you considered, you know, making me an offer I want?"
This sort of gambit only works on the impulsive, the unimaginative and folks who've never used email before. Am I describing your idea clients or your nightmare ones? If the latter, think carefully about using this.
No one believes you care whether the account is active. It costs nothing to add one more email to a list. You're not frantically debugging your email software, muttering "I hope Sally got that last email!"
What's the big deal? It's just an email, right?
Sure - except you're lying to your readers. You're using a stupid tactic to trick them into opening, then hoping they're not paying attention enough to buy from you.
I'm hardly being dramatic - unless you actually care about their email address' status, you're lying to them... and you're not even being clever about it.
An alternative?
Well, instead of faking concern like a patronising in-law about how someone didn't open your email...
... maybe you could offer something worth buying, wrapped in an email worth reading.
And if folk don't read your emails?
Instead of assuming they're morons who'll respond to any tired, transparent gambit, assume you're the moron. Assume your emails aren't clear, clever or curious enough to get them to open. Or your offer isn't tantalising enough to get them to act.
Assume your readers are geniuses eager for your services, and you'll repel anyone who isn't.
Or you could do the opposite. Let me know how that works out for you.
Seems like an easy choice... except folk who should know better struggle with it. Do better than them and you'll do better than them.

Okay, enough ranting. Let's smile and talk about amazing email marketing.
Like what yours can be if you follow some basic principles and pay attention to your clients.
Then you can respect your readers, and they'll reward you in turn.
Let's talk about how to make that happen:



Article Source: http://EzineArticles.com/10152813

https://ezinearticles.com/?Lie-to-and-Patronise-Folk,-and-You-End-Up-With-Idiots-for-Clients&id=10152813

How To Reach Your Audience With Seth Godin

Tuesday, 23 July 2019

Do Business in A Box Opportunities Really Work?

The internet marketing space is getting crowded. Out of the many ways people are making online, the most popular method is affiliate marketing.
In affiliate marketing you endorse or sell other people's products in return for a commission.
Affiliate marketing does fairly well in the digital information space. The commissions are usually huge and very attractive.
More and more, I see most opportunities turning up with more people promoting Business In A box type of opportunities.
This simply means that you acquire rights to sell a complete business where everything is already done for you.
The only thing you need to do is to follow a few set up steps to deploy the business and then simply drive traffic to make some sales..
You can literally build an email list using this method.
Popular in this niche is Private Label Rights (P.L.R). They do come with the product completely done for you. The sales page is already pre-written for you. Some P.L.R creators even go further by providing email swipes for your email list building.
The landing page or opt-in page is already made for you.
For most people who try to market these type of opportunity, the challenge lies in setting up the sales funnel so that it works as it is supposed to.
The set up may involve setting up your PayPal checkout links if the payment is being made to you directly.
Others will prefer to set this up through JV Zoo for example so that they can use affiliate marketers to drive loads of traffic to their offer.
Either way, most people find the setting up challenging enough.
If your budget allows, you can hire the services of professionals to set this up on your domain.
Otherwise it is possible to follow instructions and set it up yourself.
Changing links on the sales page is another challenge for most people. If you get this wrong you may be losing a lot of traffic.
It helps if you have basic HTML knowledge so that the process becomes much more easier.
Most of these opportunities also come with up-sells and down-sells. This means there is a lot of moving parts that have to be properly set up so that your funnel works correctly.
My first experience was with P.L.R products in the make money online niche. One of the challenges I faced was linking up the sales pages in the order they work as they were supposed to..
I would get mixed up and confused at the end. When I thought I finished setting up and were testing the pages, I would see lots of mistakes that I did not know how to correct.
My budget was so little that I could afford the services of others to have this set up.
So I had to do some more research online and even bought a product that had instructional videos on how to properly set up all the pages, auto-responder and loading emails.
Then finally I was able to easily set up my PayPal links and all the other pages but it did take me a great deal of time and frustration.
Now the question that's more important to look at is if these businesses in a box really work.
My short answer is they do?
But first, you need to know if this is a niche you are able to easily find targeted traffic. If not then you need to do some more niche research so that your efforts are not wasted.
Once you are past the set up stage, the only thing that's left for you is to drive traffic. This can be paid or free traffic.
Depending on the type of your opportunity the Return on Investment can be huge.
If you want to make more with this type of opportunity, you have to look at how much it pays.
I normally prefer such types of opportunities when they involve recurring income.
I am currently working on one that has promise for recurring profits and pays at different levels.
If you are aware of 2nd Tier opportunities, you can make even more from the sales of your down line in your network.
My advice to you is that you find an opportunity where your costs are easily recouped when you sell at least 2 licences to others.
Any proceeds you get should be channeled into more traffic acquisition. Paid traffic is the fastest way of getting your offer seen by many eyeballs.
You should also be building your mailing list while selling at the same time.
The key is to find products that are in an everlasting niche and in hot demand.
A good example of an everlasting niche is hosting and site builders. Everyone who is online to make money requires a website and those websites require hosting.
In a niche like this for example, your product should fully meet all the 7 laws of a profitable and sustainable business.
I will be writing more about the 7 laws in my next article.
If you want to learn more about hot niche products that do well fee free to check my links in the resource box.
I hope you found this article helpful and I wold like to know what you think by dropping your comments below this article.
I am an Internet Marketer who has been involved online for a while now. I have written a good number of articles for Ezine publications sharing my knowledge on some of the things that I know well and have been working for me. I am currently testing out a Business-In-Box opportunity in the hosting niche that has been doing well for myself and others. It this is something you're interested in checking out you can try it for free for 7 days by visiting [http://www.ownabusiness.space]. Register your free trial account and immediately get training that shows you how to drive and convert traffic. Others have made sales in as little as 24 hours of creating their accounts.


Article Source: http://EzineArticles.com/9956722

https://ezinearticles.com/?Do-Business-in-A-Box-Opportunities-Really-Work?&id=9956722

13 Small Business Marketing Strategies For 2019













Are you keen on learning digital  marketing to enhanced your business and therefore enhance your clients or personal life, checkout these tops tips in the video above, If still at lost what to do, why not checkout this website where you can learn about SEO's, Facebook chat bot, youtube hacker course, facebook marketing, Instagram marketing, podcast mastery and much more at https://onlinedigitalmarketingacademy.com/





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Online Wizard

Monday, 22 July 2019

How The Internet Came to Be and Why It Adversely Affects You

We all us the internet, whether we like it or not. Consider that there are over 8.97 billion mobile connections existing today, according to GMSA real-time intelligence data. That is more than the estimated population of the Earth, which is 7.71 billion, according to estimates done by the UN.
So how did the internet get its start? A number of factors came into play. The internet technically started in 1983. This was because ARPANET adopted TCP/IP. ARPANET was developed under the direction of the U.S. Advanced Research Projects Agency (ARPA). The TCP/IP protocol suite was designed in 1970s by two DARPA scientists.
The latest version of TCP/IP IPv6 can provide the internet with approximately 3.403 x 10 to the 38th power IP addresses. For all practical purposes this is close to infinity.These are unique public addresses. This would allow every device, whether it be your smart phone, toaster oven, microwave, automobile, everything that runs on electricity and anything embedded in your body, that is powered by electricity, could theoretically be connected to the internet. This means, theoretical speaking, everybody on the planet and all their electrically powered devices, could be monitored by the internet. This means everything that is considered smart, because they are using a microprocessor, BIOS, RAM memory and networking circuitry, hard-wired or wireless could be connected on the internet. Can you say 1984 is about to happen. You read the book and were probably made to read this one in high school or maybe in University. The premise of this novel was very horrifying.
Let's face it, everything we do is connected to the internet, Every time you buy something in the grocery store, the internet is involved. All banking transactions are recorded on some lonely data server, which could be located anywhere in the world. Even when you use cash, this transaction gets recorded somewhere on some server located on some server farm.
When you drive down the road and are recorded speeding on a traffic camera, this is also recorded somewhere using the internet, When you walk into a shopping mall, everything you do is caught on camera, using the internet to allow someone to monitor your every move. All of this is recorded and saved forever or at least until the server breaks down and not backed up. Everything you say on social media is recorded and saved on some data base and will never be erased. In fact certain social media giants allow us to their software, knowing full well that everything you say and record becomes their exclusive property. You know who these social media giants are. But we continue to use their software and allow it to reside on our computers, collecting our personal ideas and social comments. No wonder certain law enforcement agencies love these social media giants. Do you blame them?
According to some estimates there are 1900 operational satellites orbiting the Earth, launched by 40 countries. How many of these are spy satellites? Nobody really knows, except the countries who launched them. Think about this, the internet can be accessed by using satellites.You do the math. Certain search engines can give you access to satellite imagines that will show any village, town or city in the world, from the perspective of standing in a street. This is not in real-time, but is that far off with the advancements happening in computer technology and the internet.
So we can see the internet is adversely affecting us, as it can be and is being to used to monitor everything we do. Privacy is golng down the drain.
Best Regards

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