Showing posts with label internet marketing. Show all posts
Showing posts with label internet marketing. Show all posts

Wednesday, 14 August 2019

How to Properly Do Your Own SEO in 2019

Search Engine Optimization is a great way to make money online. There are so many ways to achieves success using only SEO. This is probably why so many internet marketers claim to know exactly how to rank your site #1 on Google. But wait! If they really know the secret to internet marketing and this solution only costs $50 do you really think they would be selling their service on freelancing sites? Personally, if I knew how to rank on search engines for $50, I would be spending all day making new websites and ranking them on Google. I wouldn't bother trying to sell this secret method to others, certainly not for $50. In reality, SEO costs more in the range of $2,000 to 10,000$ depending on the niche you're in. So don't bother buying backlinks from so-called gurus, it will only get your web pages banned from search results. With new Google and Bing algorithm updates, it's harder to rank if your buying backlinks. Even expensive backlinks can now be flagged by search engines. Once they know you're buying your links, say goodbye to your position, your web pages will simply disappear from the results. So is there a new method to rank websites? Yes, and I will explain exactly how it's done. I have seen billion dollar companies use this technique to rank on Google and Bing. The best part about this SEO method is that it's free. This is perfect because Google will ban your site if you buy backlinks.
So how do you rank on the #1 spot for FREE?
Back in the dawn of the internet, SEO used to be about getting the biggest quantity of links pointing to your site. Marketers would submit their site to directories, they would submit bulk articles with links to thousands of websites. They would post blog comments with software to an uncountable amount of blogs and they created tones of web 2.0 social backlinks. Nowadays, I can't stress this enough, these outdated techniques do not work, they will harm your SEO efforts and get you banned from search engines. The solution is to adopt a mindset that is focused on getting your site noticed for real. You want real backlinks that generate traffic and brand awareness. And no I'm not talking about contacting your competitors and asking them politely to post your backlinks on their website. The solution is to spread the word about your brand or product.
So where should my links come from?
Write on Blogs, News and real article sites. You need to take the time to write about your product and your niche. Show your expertise on the subject. These sites are craving for real content. A single blog post can generate more money than you might think. Some blogs pay bloggers and marketers hundreds per post, and you get a backlink to your site in the process. Don't worry about not being the best writer out there. Most people only want a professionals advice, they don't care if you have a PhD in literature, they only want to "learn how to fix my computer" or "learn how to play the guitar". Your opinion and expertise are worth more than you think.
Where can I find the right blog or news site to post on?
You need to take the time to research your backlink source. Search for the terms "Blogs that Accept Guest Posts" on Google. When researching for potential blogs make sure to check the Domain Authority of the blog you're going to post on. Read a few posts on that blog to see if the content is genuine, some blogs use autogenerated content and search engines don't like that, this type of content usually doesn't even make sense so it's easy to spot. Check the number of links pointing out to other websites. If you see a large number of outgoing links then don't bother posting on that blog.
I'm not good at writing can I buy blog posts?
Yes, but be careful! The only place I completely trust to buy blog posts is Adsy. All of their blogs are legit and they do not use PBNs. The articles they provide are real and unique. The blogs have high DA and PA. To make sure you are getting quality backlinks, don't buy the whole process as a service. Don't buy packages that say 50 PBN backlinks for $10. Since you can't really know where these links are coming from I strongly discourage buying this kind of product. If you're not using Adsy you should outsource the article writing itself. Then check the quality of the article, run it through a duplicate content checker to see if it already exists on the internet. If it does already exist it won't get indexed so it's worthless. Take your time, do some research, find blogs that have real readers. And then submit your articles to a real audience. Only then will your backlinks be worth the time and effort.
How many links should I get?
The number of links varies depending on the niche you are in. The rule of thumb is to roll out one article per week. And from there it's not really a matter of how many backlinks but how much time it's going to take. It usually takes a few months of blogging to rank in a low competitive category. You can increase the number of posts you write every week to rank faster but remember to post on a regular basis to spread the indexing evenly. You don't want to get 100 backlinks one week and then nothing for a month, that would raise a red flag to search engine bots. Remember that a quality link from a real blog or news site is priceless. I have seen websites with five quality links rank before other sites that have thousands of domains pointing in.
In conclusion, Google and Bing now rank content, not keywords. Your site has to have great content and the sites linking in just as well. Write about your niche, show your expertise and you will be rewarded with the #1 spot on search engines.




Article Source: http://EzineArticles.com/10034357

https://ezinearticles.com/?How-to-Properly-Do-Your-Own-SEO-in-2019&id=10034357

Tuesday, 9 July 2019

Complete Guide To Control The Bounce Rate Of Your ECommerce Site

A little bounce rate is quite normal. But, when your site experience higher of it, it's scary. You are obviously losing a considerable number of visitors who could have otherwise stayed and ordered something. So, what's making them move out of your site so sooner i.e. within 5 seconds? Yes, a bounced visitor is someone who has left the site within just 5 seconds of visiting without making a move to any other page or pages. For this reason, bounce rate is considered as one of the chief success metrics by the retailers. The lesser it is, the better.
Besides, the bounce rate is also taken as a parameter by Google to rank the site and hence higher rate can take your site down in the search engine results. Consequently, a climbing bounce rate is an alarm to the eCommerce merchants. There are many effective ways to keep it under check and push visitors to step ahead in the conversion funnel of your site. Here they are.
Optimise the position of every CTA (Call-to-action)
The only thing that can drive a visitor from any of the web pages to the checkout point is a CTA or Call-to-action tab. So, check whether the CTAs of your site is positioned appropriately at the most obvious places which visitors can see instantly and take decisions about checkout. Besides, you need to optimise the place of CTA to help visitors know who you are, what products you have and so forth. Put slogans and quirk descriptions. Make the CTA tab bold and vivid. In every way, make the CTA honest as well as convincing.
Maximise the loading speed
Isn't it evident that your website has more bounced customers because it loads slowly? Visitors expect a site to load in a couple of seconds and hence they will immediately back out and switch to any other site shown on the search engine results if it loads too late. Find out the root causes of your slower load speed, like heavy images, more scripts, increased HTTP requests and so forth. With the help of your eCommerce developer, optimise them for unhindered speed.
Work on the content
Sometimes, visitors leave because they do not get clearer information or the ideal description that they wished for. Also, they are not going to read too much. Review and modify your content, keep it precise and make it as helpful as possible to the targeted buyers.
Put things that would engage visitors
Another useful way to check the bounce rates is to engage the visitors at the first instance. Place a provocative banner in the landing page, use a catchy title, showcase your benchmark products in bundles, put videos, and do whatever else needed to grasp the interests of the visitors. Putting up interactive elements on the landing page would entice them at once to click ahead for checking up the products.
Oversimplify the navigation of the site
The better visitors can understand the navigation path of your site, more likely they are to stay. Just after visiting your site, they should be able to understand where's the menu, how to search a product, where to click for placing the order, and everything else about the navigation.
Put your top offers at the visible area of the page
You can play with the urgency notion to hook your visitors. Place the best deals with time-bound on the banner or top area of your home page that is visible to everyone even before they scroll down. Displaying limited time offers can bag your website many customers spontaneously because a lot will think of losing the offer soon and hence proceed to buy.
Bounce rate is inevitably a deceptive key performance indicator (KPI) which signals how your website is performing in capturing the attention of visitors. Adhering to these above tips will help lowering it a lot as they are brought to you hereafter prioritising the visitors' behaviour that causes them to leave a site.
Rob Stephen is an expert Magento developer in Sydney at GetAProgrammer, a top-ranked website and eCommerce development company having inherent specialisation in Magento development services. He likes to share his eCommerce development ideas and knowledge in his free time. You can see more of his excellent writeups on the LinkedIn page.


Article Source: http://EzineArticles.com/10129761

https://ezinearticles.com/?Complete-Guide-To-Control-The-Bounce-Rate-Of-Your-ECommerce-Site&id=10129761

How To Start Social Media Marketing As A Beginner In 2019 - Step By Step...







New to social media marketing or a season vet but might be missing out some of the basic, why not checkout this video to aid or remind you of some strategy to get your social media marketing a new lease of life, if still at last what to do, why not checkout this side where you can learn about SEO's, Facebook chat bot, youtube hacker course, facebook marketing, Instagram marketing, podcast mastery and much more at https://onlinedigitalmarketingacademy.com/